Protect your brand, service or reputation by hiring a professional, freelance writer. Strong visuals will engage the eye, but then the body copy needs to do the selling. Would you employ a sales person who looks presentable but is hopelessly tongue-tied?
Excellent copy enjoys a tone of voice, a pace and is shaped to retain your interest. It should be easy to follow and hard to ignore. This cannot be achieved in the blink of an eye. It takes passion. It takes time.